“You really know how to make a grown women cry. The site looks just beautiful. Something I have wanted to tackle for a long time. Your skill level and professionalism is something to marvel at.”Anne Willis, de la terre Skincare
Will’s work as Creative Director at King Bio, during his employment. Start Right was not engaged on this project. All work
King Bio · Dr. King’s on Shopify · Sep to Oct 2026
The store moved. So did everything behind it.
Moving drkings.com to Shopify meant moving payments, shipping, finance and ad access too. Will ran those alongside the build, so the new store could take payment and ship on the day it went live.
Launch manifestdrkings.com · WooCommerce to Shopify
Ship date: Oct 5, 2026
Ship date: Oct 5, 2026
- PAYMENTSShopify Payments, after a full catalog reviewAug 27 to Sep 21APPROVED
- FULFILLMENTFulfillment partner set up, in-house bridge at launchSep 3 to Sep 24SET
- TRAININGShipping team trained on Shopify ordersSep 25 and Oct 7TRAINED
- FINANCEPayouts, tax and a Finance roleSep 25 to Sep 29CLEARED
- ADSAgency access for Meta and GoogleSep 24 to Sep 25CONNECTED
- DOMAINTwo DNS records, after a five-day registrar blockSep 30 to Oct 5LIVE 3:17 PM
6 OF 6 CLEARED
- 6workstreams run alongside the store build.
- 3money tests before launch: a charge, an order with tax and a discount, and a refund.
- 8steps in the shipping team’s own Shopify checklist.
- 35minswitch window on launch day, start to finish.
How each number was counted 4 of 4 sourced
6
Counted on the page's own launch manifest: payments, fulfillment, training, finance, ads and domain.
Nov 6, 2026
3
From the pre-launch test record: a $1 charge, an order with tax and a discount, and a refund.
Sep 29, 2026
8
Counted in the shipping team's checklist, from a new order arriving to the carrier pickup.
Oct 8, 2026
35 min
From the switch-over log: payments off at 3:08 PM, both security certificates issued at 3:43 PM.
Oct 6, 2026
01 · Payments
Approved before launch, image by image.
Shopify Payments reviewed the catalog before it would take cards for it. Will audited every product image, regulatory panels included, and saw the review through to approval.
- Aug 27The payment review opens on the catalog.
- Aug to SepEvery product image audited, every regulatory panel read.
- Sep 18The brand confirms it will go ahead with Shopify Payments.
- Sep 21Approved.
02 · Fulfillment
Ready for the warehouse. Not waiting on it.
The fulfillment partner was set up from September 3, with a one-way connection by design and every barcode matched to the partner’s format. When its written lead times ruled out the launch date, the launch shipped in house through Shopify instead, with the partner to follow.
At launch
IN HOUSE · THROUGH SHOPIFY
- Same people, same bench. The shipping team packs from Asheville as before.
- New order source. Orders, packing slips and labels come from Shopify.
- Tracking by default. Marking an order shipped sends the customer tracking.
After launch
THE PARTNER’S WRITTEN STEPS, SEP 24
- Inventory ships to the partner’s warehouse.
- 4 to 5 business days to receive and stock it.
- A dimensions check, then a go-live call.
03 · Training
Trained on a real order, not a slide.
On September 25 the shipping team worked a test order end to end in Shopify, with live carrier rates. After launch they wrote their own checklist, eight steps, each with an owner.
Every new Shopify orderThe shipping team’s checklist · Oct 8, 2026
| STEP | WHO | WHAT |
|---|---|---|
| 01 | SHOPIFY | A new order arrives. |
| 02 | CUSTOMER SUPPORT | Enters it in the accounting system and sends the paperwork.Customer support |
| 03 | SHIPPING | Prints the order and picks it.Shipping |
| 04 | A SECOND PERSON | Checks the picked order and signs off.A second person |
| 05 | SHIPPING | Fulfills it in Shopify and buys the label. Tracking is saved.Shipping |
| 06 | SHIPPING | Invoices it in the accounting system with the tracking number.Shipping |
| 07 | SHIPPING | Packs it and applies the Shopify label.Shipping |
| 08 | CARRIER | Pickup. |
Written by the team while working real orders. Will formatted it and flagged the open questions.
04 · Finance
What Finance needed, in one message.
On September 29 Will sent Finance everything the store still needed: payouts, sales tax and their own way in. Finance got a custom role, scoped to money. The same day, three tests ran through.
- A test charge on a real card
- A real order with tax and a discount
- A refund
Role: FinancePayouts, payments, taxes and reports. Orders view only.
- View payoutsON
- Tax documentsON
- Balance and credit activityON
- Manage payments settingsON
- Manage taxes and dutiesON
- OrdersVIEW ONLY
05 · The domain
Five days on one login. Live within the hour.
The last step sat behind a registrar login no one at the brand could use. Everything else was ready, so when access came back the switch took two DNS records, and company email was never touched.
5 daysSep 30 to Oct 5, waiting on the registrar.
2:25PM, Oct 5. Access returns.
3:16PM. Main DNS record edited; www followed at 3:28.
3:17PM. Serving from Shopify.
“Amazing news Will!”
Paid media agency partnerReplying to the go-live email, October 5, 2026
Your Team
Launch with the back office ready too.
Send us your first request free and see it live within 48 hours. After that, your whole web and marketing team is $1,000 a month.
CreditWill’s work as Creative Director at King Bio, during his employment. Start Right was not engaged on this project. Dates come from the project records and messages of September and October 2026. Partners appear by role; the quote is from the brand’s paid media agency partner, credited by role. No customer, order, payout or revenue figures appear here, and no one at the brand is named. The products are King Bio’s; no product claims are made here.