The Backlog Audit. One page. Ten items. Three piles.
Sort what you keep putting off into Do, Decide and Drop, write the sentence that makes each one finishable, and put an honest hours guess beside it. Most people find the whole list is smaller than it felt.
Client perspective
Built With Businesses. Proven Through Partnership.
Real client perspectives connected to the websites, systems, creative work, and operational infrastructure behind the work.
Connected systems
“There was no one who could match his skill in developing and maintaining our extensive online store, generating successful landing lead pages, managing email campaigns, live webinars, custom server process programming, and online course development.”
Ann Sharpton, New HumanOperational systems
“We designed a system where production employees could enter the information on our WordPress site and generate a label template. It saved a lot of man hours. What I enjoyed most about working with Will was the collaboration.”
Isaac Switzer, New HumanWebsite
“He is hands down the best web developer I have ever worked with. He really listens, solves every problem, and is always happy to help me troubleshoot literally anything.”
Chasity Leake, The Celestial CollectionDesign + development
“I wholeheartedly recommend William Mosley for his work ethic, quality of work, and capacity to do just about anything imaginable. He is creative, honest, forthright, and highly qualified.”
Lee G. Woolley, New HumanWebsite + strategy
“Today’s session completely blew me away. I felt heard, supported, and creatively energized the entire time. I now feel confident moving forward with my website.”
Joda Williams, Human Potential Initiatives
The Work Behind The Systems.
More than a decade of applied creative, technical, and operational work across organizations of different sizes and stages.
15+Years
$13MBusiness scale
7Years
$1M+Annual business
$21.5KTechnology
3-4Per month
$60K-70KPer month
100%Ecommerce
High-ticket commerce
Selling $21,500 Technology Changes How You Think About A Sales Page.
At New Human, the digital ecosystem supported premium technology alongside a recurring botanical business. The work extended across sales pages, ecommerce, trade-show collateral, education, custom systems, and ongoing digital operations.
Promotional materials supporting technology and botanical products.
04
Commerce Infrastructure
Ecommerce development, management, and ongoing operations.
Experience across organizations
Commercial. Nonprofit. Institutional.
Selected organizations and businesses for which creative, digital, branding, production, or systems work has been produced.
U.S. ArmyGirls on the RunRonald McDonald HouseKing BioNew HumanThe Celestial CollectionInfinity Greens
Employer work, shown with credit
The Storefront A Six Figure Paid Media Program Runs On.
A decade old store moved from WooCommerce to Shopify, rebuilt to match the old site and reconciled record for record. Work by William Mosley as Web Developer at King Bio (Dr. King's Natural Medicine), during his employment. Start Right was not engaged on this project, and the new storefront has not launched.
Led the replatform end to end, from first audit to launch gates.
Moved a decade of products, customers and orders without losing the history.
Caught an inherited fault that had been overstating lifetime revenue.
Rebuilt the storefront to match the old site on desktop and phone.
Cleared a payment review that could have held up the whole catalog.
Onboarded a third party fulfillment provider, one way by design.
Left behind a fifteen phase runbook the next migration can reuse.
